Actress Salma Hayek's latest National Milk Mustache “got milk?” ad offers a sneak peek of her morning routine.
The proliferation of Hispanic online panels has ignited a debate around the efficacy of online research among Hispanics.
The "King of Rancheras," Vicente Fernandez, unites once again with the "King of Beers" as Budweiser presents his much-anticipated 21-city U.S. tour that kicks off this month.
There is a growing necessity for brand marketers to provide culturally relevant content and messaging that specifically targets US Hispanics.
Genesis Today, superfruit pioneer and purveyor of one of the nation's fastest growing healthy food, beverage and nutritional supplement companies, today announced the national launch of Renacer SuperFRUITAS, the first truly healthy, superfruit juice developed specifically for the Hispanic market available at Walmart and Sam's Club in the refrigerated section.
Tecate, cerveza con caracter, today launched the national search for a group of soccer fans with enough character and skills to travel to and report on a soccer game of the team's choice in Mexico or the U.S. As the "Tecate Correspondent Team", the selected individuals will receive round-trip airfare, accommodations, tickets to the game and an opportunity to share their passion for the sport via the brand's official Facebook page, http://www.Facebook.com/Tecate.
Fiesta Restaurant Group, Inc the parent-owner of the Pollo Tropical and Taco Cabana brands, has named industry veteran John Todd as its Chief Development Officer.
24/7 Card, the financial services company supporting immigrants and underserved communities, with world boxing champion Manny Pacquiao in its corner as a shareholder and spokesperson, announces its expansion into the Hispanic market.